FRNDY LMRN

Inspiration at its finest

  • Home
  • SUBMISSIONS
  • SHOP
  • PRESS
  • About
HotMessBillboard42ndStreetFRNDYLMRNLukaSabbatFRNDYLMRN.jpg

A Mess of Gigantic Proportions

October 23, 2018 by Frendy Lemorin in Lifestyle

On February 11th, 2017 I was fortunate enough to attend the homie Luka Sabbat and Photographer Noah Dillon’s inaugural Hot Mess art installation at Milk Studios.  Premiering in the midst of New York Fashion week, the duo’s exhibit displayed aesthetically pleasing pics capturing their feral adventures.  In less than two years, the creative compadres are back at it again with a larger than life art flex that’ll shut down any hater’s misconceptions.

FrendyLemorinHotMessFeb2017MilkStudios.jpg

Ahead of the Hot Mess boys merch release, Sabbat and Dillon have curated bootleg campaigns, titled ‘Free Advertising’, on billboards nationwide—their first stop: New York City. “We shot fake campaigns for select brands and have placed them on billboards in different states throughout America.  Everything shot and creative directed by HotMess corp,” Luka explains on Instagram.  “Will be posting more soon with updates on the rest of the billboards.   Merch will be dropping online for the first time soon.”  The brands on the fictitious Hot Mess campaigns include Snickers chocolate bar, The North face, and even Balenciaga. (Not your average mom and pop labels as you can see.)

HotMessBillboardFRNDYLMRNSnickers.jpg

The fellas are generating major hype for their first ever merch pieces. Will you cop?

October 23, 2018 /Frendy Lemorin
Luka Sabbat, Noah Dillon, Hot Mess, Hot Mess corp, New York, 42nd Street, Milk Studios
Lifestyle
Comment
ALYXFRNDYLMRN

ALYX

February 28, 2018 by Frendy Lemorin in Fashion

As of late, Kanye West and even the broski Luka Sabbat have been seen rocking fashionable chest rig bags. In case you didn’t know, these intricate statement pieces are made by Matthew Williams’ brainchild, ALYX.

Some of you may remember Matthew from his days with the popular DJ and art collective Been Trill alongside Virgil Abloh and Heron Preston, but now the stylish California native has his eyes set on conquering the fashion world with total creative control.  ALYX is a perfect mélange of Punk aesthetics and contemplative craftsmanship, which is why it is lauded by the fashion industry’s swaggiest (is that even a word? Ah well, I made it work though).  Founded in February of 2015, the brand initially started out by making women’s clothing and is now slowly becoming a major contender in the menswear scene.

ALyxMatthewLukaFRNDYLMRN.jpg

Recently, ALYX unleashed its men's Spring/Summer 2018 collection titled, “Halcyon Blvd,” filled with raw cut leather jackets, leather pants, mesh military vest , cargo pants, chest rigs and many more tactical designs.

Peep the lookbook below:

ALYXLook1FRNDYLMRN.jpg
ALYXLook2FRNDYLMRN.jpg
ALYXLook3FRNDYLMRN.jpg
ALYXLook4FRNDYLMRN.jpg
ALYXLook5FRNDYLMRN.jpg
ALYXLook6FRNDYLMRN.jpg
ALYXLook7FRNDYLMRN.jpg
ALYXLook8FRNDYLMRN.jpg
ALYXLook9FRNDYLMRN.jpg
ALYXLook10FRNDYLMRN.jpg
ALYXLook11FRNDYLMRN.jpg
ALYXLook12FRNDYLMRN.jpg

The entire collection can be bought on ALYX's official website here.

February 28, 2018 /Frendy Lemorin
ALYX, Matthew Williams, Kanye West, Luka Sabbat, California, Been Trill, Virgil Abloh
Fashion
Comment

Blog Entries


 
  • October 2024
  • September 2024
  • July 2024
  • June 2024
  • May 2024
  • December 2023
  • July 2023
  • June 2023
  • May 2023
  • April 2023
  • March 2023
  • February 2023
  • January 2023
  • November 2022
  • June 2022
  • March 2022
  • February 2022
  • June 2021
  • May 2021
  • March 2021
  • February 2021
  • January 2021
  • December 2020
  • November 2020
  • July 2020
  • June 2020
  • May 2020
  • April 2020
  • March 2020
  • January 2020
  • October 2019
  • September 2019
  • August 2019
  • July 2019
  • June 2019
  • May 2019
  • April 2019
  • March 2019
  • February 2019
  • January 2019
  • December 2018
  • November 2018
  • October 2018
  • September 2018
  • August 2018
  • July 2018
  • June 2018
  • May 2018
  • April 2018
  • March 2018
  • February 2018